Esprit de Cirque — Multi-activity site for circus, events & school
Esprit de Cirque platform in Néoules: circus school, shows, B2B events, big top rental. Clients include Carrefour, La Poste, France Telecom.
The challenge
Esprit de Cirque runs several complementary activities: a circus school (FFEC-certified), equestrian and magic shows, corporate events, and big-top rentals (Chapiteaux de Provence). It is hard for a visitor to quickly understand which activity matches their need, or to find the right contact channel depending on their context (parent, business, event organizer).
Our solution
WordPress site structured with Elementor Pro for client-side editing autonomy. ACF for dynamic content (shows, programs). Four clearly separated universe entry points (school / shows / events / big tops), each with its own dedicated journey. Event photo galleries, embedded YouTube videos, contact forms per universe. Mobile-first responsive optimization.
Esprit de Cirque is a structure based in Néoules (Var) that combines several activities: a FFEC-certified circus school, equestrian and magic shows, corporate events, and big-top tent rental (Chapiteaux de Provence). Multi-universe WordPress showcase site.
Project context
A single structure for four very different activities, with distinct target audiences (families, businesses, event organizers). The challenge: a website that clearly presents each universe and directs each visitor to the right contact channel, without losing them.
Features delivered
- Four clearly separated universe entry points — school / shows / events / marquees, each with its own dedicated journey.
- Immersive photo galleries — performance photos, events, and marquee installations.
- Integrated atmosphere videos — YouTube to showcase the experience.
- Contact forms by specialty area — pre-qualification of the need (school / B2B / rental).
- Dedicated service pages — school with enrollments, events with quote requests.
- Local SEO Var/PACA — consistent Hn structure, internal linking, clean metadata.
- Legal compliance — legal notices, cookies, GDPR.
PHP + OAuth 2.0
WordPress + Elementor Pro + ACF (custom fields) for client-side editing autonomy. ElementsKit + Envato Elements for visual components. Mobile-first responsive optimization.
What makes this project unique
A brand juggling 4 very different universes (education, performance, B2B, logistics) with a site that does not lose the visitor. The editorial architecture allows Esprit de Cirque to target each audience without diluting the core message.
What we achieved
- Structured multi-activity showcase website: circus school, shows, corporate events, marquee rental (Chapiteaux de Provence). Immersive presentation with photo galleries and atmosphere videos. Conversion paths to contact/quote for each activity. Local SEO optimization for Var/PACA and legal compliance (legal notices, GDPR, cookies).
Technologies used
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