Dental practice website creation — ONCD compliance, Doctolib appointment booking, local SEO

Dental surgeons, orthodontists, periodontists, implantologists… A website compliant with the ONCD Code of Ethics, with integrated appointment booking (Doctolib, KelDoc) and strong local SEO for "[your specialty] + [your city]". Our approach for dental practices is detailed below — high-potential sectors, regulatory compliance, tailored features and transparent pricing.

Why your dental website must be designed differently from a standard site

the website creation for dentists is not a standard web project. Three major constraints distinguish this trade from almost all others: (1) the ONCD code of ethics prohibits all promotional, comparative, or commercial communication (no before/after, no patient testimonials, no promises of results), (2) the Health GDPR requires reinforced French hosting or even HDS (Health Data Host) certification if you store patient data, (3) the digital competition is dominated by Doctolib, which captures the majority of "dentist + city" traffic — your site must coexist intelligently with this platform rather than try to replace it.

The classic mistake of non-specialized providers is to deliver a site with 'Client Testimonials' sections or before/after galleries — which can lead to a reprimand from the Departmental Council of the Order of Dental Surgeons, or even a complaint from colleagues. Our systematic ethics audit before launch prevents this pitfall.

Our “Dental Practice 360” method in 5 steps

1. Ethics audit + practice scoping (1 week) : review of your current website (if any) against ONCD article R.4127 provisions, identification of your specialty/specialties, local competitive analysis, mapping of your target patient profile (young families, seniors, emergencies, aesthetics).
2. Architecture by specialty (1–2 weeks) : practice home page + 3–5 dedicated specialty pages (implantology, invisible orthodontics Invisalign, periodontology, cosmetic dentistry, pediatric dentistry, surgery). Each specialty ranks independently on "[specialty] dentist + [city]".
3. Doctolib / Maiia / KelDoc integration : sticky mobile "Book an appointment" button, seamless redirect to your calendar, emergency management (dedicated slots). You retain SEO and brand control; Doctolib only handles the technical appointment booking.
4. Patient educational content : informational articles on procedures (what is an implant, how an Invisalign treatment works, teeth whitening — realistic risks and results, insurance coverage…). Captures informational SEO without crossing the ethical boundary.
5. Local SEO + Google Business Profile : optimization of your GBP listing (category “Dental Practice”, accessibility attributes, precise hours, professional photos), systematic post-care review requests via automated SMS (excluding major procedures), citations in specialized medical directories (Doctolib, Maiia, ONCD departmental councils).

Dentist website creation pricing: what you actually pay

Our rates are published (full transparency, in compliance with ONCD ethics regulations which prohibit opaque practices): €1,290 ex-VAT for a solo dental practice (30 days), Custom quote based on scope (48h scoping) for a multi-disciplinary practice with 2–5 practitioners, Custom quote based on scope (48h scoping) with secure patient area + HDS hosting. Monthly local SEO starts at SEO pricing quoted by scope — see our page SEO & support no minimum contract duration (30-day notice). The pack systematically includes: ONCD pre-launch compliance audit, Doctolib/Maiia integration, French GDPR-strict hosting, admin training (1 hour by video), full source code handover.

By way of comparison, a Doctolib listing alone (without your own website) costs €129/month on the Pro plan (i.e., €1,548/year), without SEO expertise or brand image. A clean site + Doctolib = approximately €3,500/year all-inclusive for the first year, then €2,500 ex-VAT then. Calculated ROI: 3–5 new patients per month is enough to recoup the investment.

Available throughout France, preferred service area in the Var

Our team is based in Carqueiranne and covers the entire Var for in-person appointments: Toulon (high concentration of dental practices around Saint-Roch and Saint-Jean), Hyères, La Seyne-sur-Mer, Draguignan Add what you need Saint-Raphaël. For dental practices outside the Var, we work by video call + occasional on-site visits billed at cost. See our Var web agency hub serving 19 cities.

Dentist websites by city in the Var — specialized local pages

Beyond this national page, we have created dedicated local pages with content specific to the market, neighborhoods, and in-demand specialties by city:

• Aggressive media optimization — 300+ TPM practitioners, ONCD compliance, integrated Doctolib.
• Dentist website Hyères — Summer tourist emergencies, English version, peninsula & Îles d’Or.

Related trades — other sector expertise

Are you in the healthcare sector and looking for industry-specific expertise? Also see our dedicated pages:

• ~€25/month in recurring costs — CNOM-compliant health hub.
• Pharmacy website creation — ONP compliance + online parapharmacy.

Iliade Digital Pricing